Rental listings come with all sorts of amenities, from basic parking spots to at-home IV drips and car elevators. But which do renters want the most? Not the luxurious ones, according to a recent report from Zillow.

After analyzing 5.6 million rental listings on Zillow between June 2023 and May 2024, including apartment buildings and single-family houses, researchers found that certain amenities and features spurred users to save and share more listings on the platform than others.

Most renters were interested in basic perks like parking and in-unit laundry. (Researchers noted that higher-end renters tend to expect a package of amenities that includes these basics, whereas other renters need to pick and choose, “so while some features may appear to be less in demand with this analysis, they typically do not stand on their own.”)

What Renters Want

An analysis of Zillow rentals listed between June 2023 and May 2024 found that those with certain amenities were saved and shared by users more than comparable listings without them.

Increase with amenity

Amenity

Saves

Shares

1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

Off-street parking

In-unit laundry

Turfed pet area

Air filtration

Finished basement

Butcher block

Barn door

Reserved parking

Modern farmhouse

Happy hour

+85%

+76%

+76%

+72%

+72%

+58%

+56%

+52%

+51%

+50%

+103%

+92%

+91%

+79%

+112%

+69%

+72%

+51%

+61%

+67%

Increase with amenity

Amenity

Saves

Shares

1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

Off-street parking

In-unit laundry

Turfed pet area

Air filtration

Finished basement

Butcher block

Barn door

Reserved parking

Modern farmhouse

Happy hour

+85%

+76%

+76%

+72%

+72%

+58%

+56%

+52%

+51%

+50%

+103%

+92%

+91%

+79%

+112%

+69%

+72%

+51%

+61%

+67%

Source: Zillow

By The New York Times

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• Turf
• Pet
• In-Unit
• Laundry